THE BUSINESS
GROWTH ACCELERATOR
The Business Growth Accelerator is an all-inclusive, high-touch program designed to strengthen your online presence, generate more qualified leads, and build a stronger foundation for long-term business growth.
Led personally by Allison Fraser, Founder & Design Strategist at Prototype Media.
DOES YOUR WEBSITE GENERATE LEADS?
I’ve seen firsthand how a powerful, optimized website can take a service-based business to the next level. As a service provider, you need more than just a website — you need a strategic online presence that attracts the right clients, builds trust, and creates consistent opportunities for growth.
That’s why I created the Business Growth Accelerator, an exclusive, high-impact program designed to transform your online presence. This complete business website overhaul gives you the strategy, tools, and support to strengthen your brand, generate more qualified leads, and build long-term momentum.
WHAT YOU CAN EXPECT FROM THE BUSINESS GROWTH ACCELERATOR
STRATEGIC BRAND DIRECTION
Build a cohesive, professional brand presence with clear visual direction, messaging, and guidance designed to strengthen how your business shows up across every touchpoint.
CUSTOM, CONVERSION-FOCUSED WEBSITE
Get a fully custom website strategically designed around your business, ideal clients, and goals — with clear messaging, intuitive navigation, and a stronger path from visitor to lead.
LEAD MAGNET & AUTOMATED EMAIL FUNNEL
Build your email list with a strategic lead magnet and automated email sequence designed to capture leads, nurture potential clients, and keep your business top of mind.
ADVANCED SEO & CONTENT STRATEGY
Strengthen your organic visibility through strategic keyword research, advanced website optimization, and targeted content designed to help more of the right people find you through search.
PERSONALIZED BUSINESS MENTORSHIP
Get one-on-one guidance around your offers, positioning, pricing, marketing, lead generation, and the strategic decisions that can help move your business forward.
STRATEGIC ONLINE VISIBILITY
Strengthen how your business shows up beyond your website with a more intentional online presence designed to build credibility, expand your reach, and support consistent lead generation.
DO YOU FEEL
like your website isn’t attracting the right clients or generating enough leads to grow your business?
overwhelmed trying to juggle branding, marketing, and SEO while also running your business?
like your brand isn’t resonating with your ideal clients or standing out in a crowded market?
like your online presence is holding you back from reaching your goals and growing to the next level?
frustrated spending money on ads that don’t convert because your website isn’t optimized to turn visitors into leads?
If so, the Business Growth Accelerator is designed to help you transform your online presence, attract more of the right clients, generate more qualified leads, and build a stronger foundation for long-term growth.
WHAT WE’LL NEED FROM YOU
The Business Growth Accelerator is highly collaborative. The strongest results come when you’re engaged in the process, open to strategy and feedback, and committed to implementing what we build together.
MAINTAIN A VISIBILITY STRATEGY
A strong website needs people coming to it. You’ll need to consistently promote your business through the channels that make sense for you, whether that’s social media, email marketing, networking, partnerships, or other forms of visibility. I’ll provide strategy and guidance, but consistent implementation is essential.
COMMIT TO MARKETING
The Business Growth Accelerator gives you a stronger foundation for attracting and converting potential clients, but it cannot replace ongoing marketing. Staying visible, promoting your offers, sharing your content, and actively putting your business in front of the right people will play a major role in your results.
HAVE A STRONG OFFER
Even the best website and marketing strategy can only do so much if the offer itself isn’t compelling. Your services need to solve a real problem, be positioned clearly, and be priced appropriately for your audience. We can strengthen how your offer is presented, but demand, pricing, competition, and the offer itself all influence results.
ENGAGE IN OUTREACH
Growth doesn’t have to rely on people finding you organically. Collaborations, referrals, networking, partnerships, PR, and direct outreach can all create additional opportunities for your business. I’ll help you identify ways to expand your reach, but building those relationships requires continued action on your end.
WHAT CLIENTS SAY
Allison is amazing! She asked all the right questions, was very responsive, had a strong intuition for what a site should look and act like, and provided excellent guidance and input throughout the process. Her expertise gave me confidence, and I’ll definitely continue working with her as my site and business grow. I highly recommend her to anyone looking for a website that truly reflects their brand and drives results.
-PHILLIP
Since working with Allison, my website has transformed into my top business asset. Not only do I get double the inquiries, I feel confident that my entire brand truly represents me and the vision I had for it. This program is truly a game-changer and Im so happy I decided to take a leap of faith and work with Allison. She has been nothing short of amazing and a huge resource to myself and my business.
-JILL
Allison has been absolutely amazing!! I have zero skills when it comes to do with anything involving “tech”. Allison is responsive, helpful and completely professional. She has a great eye for detail and created a beautifully designed website for my business that gets a ton of traffic and inquiries. I would recommend anyone looking for a designer that will go the extra mile for your business, to seek out Allison and let her work some magic!
-LONNIE
FREQUENTLY ASKED QUESTIONS
How long will this program take from start to finish?
The initial build typically takes approximately 6–8 weeks, depending on the scope of work, level of customization, and how quickly feedback and required materials are provided. This includes website strategy and design, SEO optimization, content development, lead-generation setup, and final revisions. Once your website launches, your six months of ongoing reporting and support will begin.
How will this program help me attract more clients and grow my business?
The Business Growth Accelerator is designed to strengthen the entire online foundation behind your business, not just give you a better-looking website. Through strategic website design, SEO, conversion-focused messaging, content, lead-generation tools, and ongoing guidance, we’ll create a stronger system for helping the right people find your business, understand your value, and take the next step. The goal is to create more opportunities for qualified traffic, inquiries, and long-term business growth.
I already have a website and branding. Can I still benefit from this program?
Absolutely. If you already have a website and established branding, we’ll evaluate what’s working, what needs improvement, and where there are opportunities to strengthen your overall online presence. That may include refining your messaging, improving your website design and user experience, strengthening your SEO, refreshing elements of your brand, and creating a clearer path for lead generation.
Your website must be built on Wix or moved to Wix as part of the program.
What kind of businesses are a good fit for this program?
The Business Growth Accelerator is designed specifically for service-based businesses — including coaches, consultants, therapists, attorneys, studios, designers, and other professionals who rely on attracting and converting clients online.
If your business primarily sells your expertise, services, appointments, or programs rather than physical products, this program may be a great fit. The Business Growth Accelerator is not designed for e-commerce businesses.
What type of results can I expect from this program?
Every business starts from a different place, so results will vary. The Business Growth Accelerator is designed to give you a stronger website, clearer positioning, improved search visibility, better lead-generation systems, and a more strategic online presence.
Your individual results will also depend on factors such as your industry, competition, market demand, offer, pricing, existing audience, ongoing marketing efforts, and how consistently you implement the strategies we develop together.
Do you guarantee a certain number of leads, sales, or revenue?
No. While the Business Growth Accelerator is designed to create a stronger foundation for attracting and converting potential clients, no website, SEO strategy, or marketing program can guarantee a specific number of leads, sales, or revenue.
Your results depend on many factors beyond the website itself, including your offer, pricing, competition, audience, market demand, marketing activity, and ongoing implementation.
What I can promise is a strategic, comprehensive approach designed to put your business in a much stronger position to grow.
Do I need any technical skills to participate in the program?
No technical experience is required. I’ll handle the technical and strategic work and guide you through anything you need to understand or manage moving forward. You’ll also receive the resources and support you need to confidently use the systems we put in place.
And if you’d rather not manage website updates yourself after the program ends, you’ll have the option to continue with a Prototype Media Website Maintenance Plan for ongoing support, updates, and optimization.
READY TO GET STARTED?
The Business Growth Accelerator is more than a website redesign. It’s a comprehensive strategy designed to strengthen your online presence, improve how your business attracts and converts potential clients, and create a stronger foundation for long-term growth.
Imagine this: Your new website goes live and, for the first time, your online presence truly reflects the level of business you’ve built. Your messaging is clearer. Your brand feels stronger. Your SEO is working behind the scenes. Your lead-generation systems are in place. And when the right people find you, there’s a clear path for them to take the next step.
That’s the “champagne moment” of the Business Growth Accelerator — seeing all of the pieces finally come together into one strategic, professional online presence built to support where your business is going next.
This program is for service providers who are ready to stop piecing their online presence together and start building something more intentional. If you’re ready to strengthen your brand, create more opportunities for qualified leads, and invest in a digital foundation designed to grow with your business, the Business Growth Accelerator was created for you.